Coaching Nail Techs and Salons To Scale With Confidence and Strategy
"I turned my passion for the nail industry into a seven-figure brand. Now, I teach nail techs and salon owners how to create success through expert education and business strategy."
Coaching Nail Techs
and Salon Owners
to Scale With Confidence
and Strategy!
LET'S CONNECT ON SOCIAL MEDIA
Education. Strategy. Leadership.
Everything You Need to Build a Thriving Nail Business.
"I turned my passion for the nail industry into a seven-figure brand. Now, I teach nail techs and salon owners how to create success through expert education and business strategy."
Podcast
There's No I In Beauty is a podcast that guides you through the beauty industry primarily focused on nail technicians.
Courses
From nail training to the business of the beauty industry I cover it all. If you want to do your own thing or create a 7 figure brand, you can learn it!
Hire
1-on-1 coaching or speaking at your event, your school or at your organization. Let's connect and make a difference.
LET'S CONNECT ON SOCIAL MEDIA
Education. Strategy. Leadership.
Everything You Need to Build a Thriving Nail Business.
My Story
Chapter Two - The Academy
Changing The Industry Started With Changing Education
Priscilla began researching nail education across the country.
What she discovered confirmed what she had seen firsthand. Many beauty schools lacked the resources, curriculum, specialized instructors, and industry support needed to prepare students for successful careers.
The problem wasn't a lack of talent. It was a lack of training.
She also realized beauty schools faced many of the same challenges. They struggled to find qualified nail instructors, build strong nail programs, and keep pace with the industry that was evolving faster than traditional education.
That's when it clicked.
"I realized my salon was more than just a business - it was proof that education changes lives. But if I truly wanted to transform this industry, I had to restore the foundation of training itself."
Fueled by that vision, she founded Diamond Nail Tech Academy, the only dedicated nail tech academy in New Mexico.
Today, she coaches nail techs, partners with beauty schools to strengthen their nail programs, and provides advanced education for salon teams across the country - all with one purpose:
To raise the standard of nail education and prepare professionals for lasting success.
But the story didn't end there
Turning struggles into opportunities
How Priscilla Empowers Young Women in the Nail Industry
When Priscilla started her nail salon, Paixão.Co, in 2015, she set out to solve two major problems. First, she wanted to provide clients with the
best services while upholding the highest standards in nail hygiene and sanitation. As a result, her salon was recognized as the “Best Nail Salon”
in city from the moment it opened.
Second, having once been an aspiring nail tech herself, she made it her mission to hire and mentor newly graduated beauty school students, equipping them with everything she learned about the business. However, she quickly realized a deeper issue—many of these talented young women were struggling to succeed, not because of a lack of passion, but because their training had failed them.
The subpar education they received from beauty schools left gaps in their technical skills and business knowledge, making it even harder for them to build a stable career. Determined to change this, Priscilla researched the nationwide state of nail education and uncovered a widespread problem—most beauty schools lacked the resources, structure, and updated technical curriculum needed to properly train nail techs.
She saw firsthand how this impacted not only the students but also the schools themselves, as they struggled to hire and keep nail tech instructors and build successful nail programs.
That’s when it clicked…
"I realized my salon was more than just a business—it was a vehicle to empower young women and help them find their self-worth through nails. But to truly change the industry, I had to restore the foundation of training itself."
Fueled by this mission, she founded Diamond Nail Tech Academy, the only nail tech academy in New Mexico, to provide high-level training that sets students up for real success. Now, she is on a mission to help beauty schools elevate their nail programs, salon owners to offer experience training to their team, all in an effort to close the training gap, and give aspiring nail techs nationwide the education they deserve.
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Living in the past will put you in danger in the now and hurt your future!
You must confront your past to find your future! That's what Unraveling Passion is all about
Buy Now!
In Unraveling Passion, I opened up about the challenges I faced in my own life, the choices I made, and the unexpected paths that led me to the beauty industry.
While building my career in real estate, I discovered an even greater calling that changed everything: the power of self-worth and empowerment found
within the nail industry.
As I turned the pages of my life story, I realized that the nail industry was not just about creating beautiful nails — it was about creating new opportunities for women to reclaim their strength and build a future free of trauma.
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